CRM Assistant (Apprentice)

Location: Hanger Lane, West London

Hours of Work: 09:30-17:30

Contract Type: Apprentice

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CRM Assistant (Apprentice)

River Island is one of the UK’s most exciting and innovative brands on the High Street, with over 300 stores worldwide, as well as a growing international presence. With over 50 years of fashion retail experience we are one of Britain’s largest and most successfully privately owned companies.

Our Head Office is based in West London and is an exciting and dynamic place to work.

[On site there is a subsidised gym and restaurant for all staff to enjoy!] 

Job overview:

We are looking for a confident and digitally aware CRM Apprentice who’s able to thrive in a fast paced business and is passionate about the retail sector.

Reporting to the Senior CRM Executive, the CRM Apprentice will assist the successful execution of email marketing campaigns across the UK and international territories to drive customer loyalty and retention. 

Main role and responsibilities:

  • Assist with development of customer segmentation to drive marketing campaigns
  • Plan personalised and targeted communications across email, push, paid social etc.
  • Support delivery of test and learn calendar
  • Prepare weekly reports against core KPI’s
  • Stay up to date with the latest trends, competitor activity, innovations and opportunities within the CRM space to inform future activity
  • Educate key stakeholders about the customer and key opportunities
  • Work with our CRM platforms and other external agencies as required 

Desirable skills and personal qualities: 

  • Good levels of computer literacy in Microsoft Office packages
  • Basic knowledge of HTML is an advantage
  • Be passionate about brands and wanting to work for River Island
  • Passionate about email marketing with strong analytical skills
  • Interpersonal communication skills, with an ability to build strong relationships with a wide range of stakeholders
  • The ability to plan, organise and prioritise you work
  • Helpful and be able to stay calm under pressure
  • Excellent attention to detail
  • Ability to use your own initiative to solve problems 

Desired qualifications: 

5 GCSE's, A*-C grade, including Maths and English. 


  • 50% Staff discount
  • Pension Scheme
  • 23 days for holiday, plus bank holidays
  • Interest Free Season Ticket Loan
  • Summer Fridays
  • Early finish Fridays on Pay Day
  • Discounted on-site gym membership
  • Ride to work scheme
  • Staff shop
  • Subsidised canteen
  • Free onsite parking 

Important Information: 

QA’s apprenticeships are funded by the Education & Skills Funding Agency (ESFA), an executive agency of the Department for Education. 

To be eligible for a Government funded apprenticeship you must have lived in the UK or European Economic Area (EEA) for the last 3 consecutive years. 






Apply now
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